MARKETING

Focus Groups

Surveys

Media List Generation

Social Media Account Management 

 

ADVERTISING

Copywriting 

Account Management

Performance Program Advertising

Media Buying

 

PUBLIC RELATIONS

Case Study Research/Documentation

Campaign Research/Planning/Execution

Public/Media Outreach

Newsletter and Press Release Generation

 

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GRANT WRITING

Specializing in Grant proposals in the following program areas (preferred by most funding sources):

• Scholarships

• Workshops

• Collaborations

• Educational Outreach

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Grant Acquisition History 

Client: San Diego Ballet (from 2007 - 2012)

• California Arts Council

• J.P. Morgan Chase

• Masserini & French Charitable Trust

• Sempra Energy

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Other Grant Pursuits

Client: Santa Rosa Salsa Productions 

Sought funding in July 2018 from CreativeSonoma.org for Pop Up Creativity project. 

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The Proposed Project: The Santa Rosa Day of Dance was a newly developed public outreach movement aimed at empowering those living with depression through an invigorating dance experience that instills joy, connection, and hope.

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ADVOCACY

AUGUST DANCE AWARENESS MONTH

The ADAM Arts Initiative 

Established in 2008 by J. Mina Rios

 

ADAM INITIATIVE MISSION

To create more dialogue in local dance communities; educate the public about funding limitations; and stimulate year-round dance performance patronage.

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SYNOPSIS

Mina Communications launched the August Dance Awareness Month campaign/initiative (ADAM) in San Diego in 2008. Aimed at stimulating local interest in dance, Mina Communications partnered with Dance San Diego Magazine to create an open/ongoing dialogue with the local dance community and establish partnerships with neighboring businesses and non-profits to help strengthen campaign efforts. Inspired by Eveoke Dance Theatre's 3-day Celebrate Dance Festival (CDF), held each August in San Diego's Balboa Park, ADAM would become an extension of Eveoke's weekend event, whereby performances, workshops, dance film presentations, and mixers would be held throughout the month of August. The launch of ADAM was very well-received among local media, businesses, the dance community, and Congresswoman Susan Davis, who kindly provided a written endorsement for the ADAM campaign/initiative (shown below).

 

If you would like to introduce the ADAM campaign/initiative to your arts community, please inquire. Call 619.851.3920 or email m.rios@minacommunications.org

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2008 CAMPAIGN PARTNERS

Fiscal Receiver: Eveoke Dance Theatre

 

IN-KIND DONORS/PARTNERS IN TRADE

Border's

Trader Joe's 

San Francisco Ballet

The Garfield Theatre, JCC La Jolla

NTC Promenade/Foundation

Karate USA

Solare Ristorante

Liberty Station Hotels

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CLIMATE REALITY PROJECT

A Global Initiative founded by former Vice President Al Gore 

In association with the 2006 Academy Award winning documentary "An Inconvenient Truth," followed by the 2017 documentary "An Inconvenient Sequel."

 

Mina Rios, Climate Leader, San Francisco Bay Area Chapter

SF Bay Area Chapter Member since 2021. Received Leadership Corps Training led by Mr. Gore in Las Vegas, NV from June 11-13, 2022. To learn more about the Climate Reality Project, click on the links posted below. 

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To follow the latest climate advocacy efforts by Climate Leader Mina Rios, subscribe here to the forthcoming MinaCommUnity Column.